Digital

Elevating your online presence

Your digital presence is your brand’s home turf online, so let’s make it Extraordinary.

The best digital experiences look simple, but they’re never an accident. They’re the result of clear thinking, smart design and the right technology working together. At OOTS, we create websites and digital products that feel intuitive, engaging and genuinely enjoyable to use — for your audience and your team.

Whether you need a new website, a UX overhaul, accessible content design or a full digital transformation, we bring strategy, creativity and technical know-how together to build digital that actually works.

How we build Extraordinary digital

Great digital is a blend of UX, UI, content, development and continuous optimisation. We zoom out to understand your goals, your audience and your ecosystem, then design an experience that guides people seamlessly from first click to final action.

Strategy & UX

Understanding people, problems and pathways.

Digital Strategy
Customer Journey Mapping
UX Research & Insights
Information Architecture
Wireframing & Prototyping
Website Auditing
SEO & SEM Strategy
Content Structure & Planning

Design & UI

Beautiful, intuitive and grounded in real behaviour.

UX/UI Design
Component Libraries & Design Systems
Animation & Micro-interactions
E-commerce UI & Conversion Design
Digital Campaign Creative
Social Media Creative & Content Design
Email Marketing (EDM) Design

Development & Delivery

Digital that looks great and behaves beautifully.

Website Development
E-commerce Development
CMS Setup, Training & Documentation
Landing Pages & Campaign Microsites
Display Advertising Production
SEO & SEM Implementation
Analytics, Optimisation & Conversion Tracking

PROOF IN PRACTICE

Jones Bay Superyacht Marina

Jones Bay Marina needed a brand that matched its world-class location. OOTS led a strategic rebrand – including stakeholder workshops, refreshed positioning, audience-specific messaging and a premium new identity – elevating them to Jones Bay Superyacht Marina. The result was a stronger, more distinctive presence that resonated with luxury clients and positioned JBSM as a leading superyacht destination on Sydney Harbour.

Anyone who has redeveloped a marina knows it's a long and winding road. Adding to this a full rebrand, name change and website launch takes this up a notch. Doing this going into a busy summer peak season raises the bar again. We can’t thank you and the team at Out Of The Square enough. From pitch to launch has been a targeted, professional process, grounded on a pre determined strategy. We look forward to our ongoing collaboration.

Nairn Johnston

General Manager, Jones Bay Superyacht Marina

View full case study

The OOTS Digital Difference

At OOTS, we don’t just “make websites.” We solve problems. We simplify the complicated. And we design digital experiences around real human behaviour — not assumptions. Every decision is intentional, every interaction considered, and every build crafted to stand up in the real world, long after launch.