1. DISCOVERY

This involves initial client collaboration to discuss the project scope and requirements in greater detail plus gain a full understanding of the business and goals of the video. Who’s the audience? What’s the message? How is it delivered? We just have to know!

2. PRE-PRODUCTION

We plan every aspect of the project through to completion before we even begin filming. This stage will involve confirmation of content, scripting, site reconnaissance and shot list development. We don’t skimp here, we reckon this stage is vital in ensuring smooth and efficient (i.e. cost-effective) filming and production.

3. PRODUCTION

Filming gets underway! We implement our pre-production plans and get shooting. The boss started out as a cameraman, so we’ve always offered complete in-house digital video production capabilities. We’ve got all the right gear: high-definition broadcast cameras, Unmanned Aerial Vehicles (not drones, drones kill people) and two state-of-the-art edit suites and audio recording and mixing facilities so we can produce all our content internally.

Our video production team consists of a Motion Editor and Designer, Animator, Cinematographer, Creative Director and Senior Art Director. The whole process is overseen by the Managing Director, Studio Manager and the relevant Client Solution Manager.

4. POST-PRODUCTION

Time to tell the story! Our experienced editors cut the vision to match the approved storyboards. We complete audio mixing, research production music options and even find the right voiceover to best suit the target audience and content, then overlay graphics to help drive the key messaging. Depending on the intended delivery, we’ll also arrange CAD approval, captioning and recut in different dimensions optimised for social, in-store display, broadcast or cinema and finally, master the files for upload.