Brainstorming: The ultimate list to spark ideas
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Brainstorming: The ultimate list to spark ideas

Here's how to come up with killer ideas in your next brainstorm session.

1. Leveraging Collective Brainpower

2. Preparation and Advance Planning

3. Choosing Diverse Participants

4. Emphasising Quantity Over Quality, Initially

5. Seeking Cross-Industry Inspiration

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These techniques can jolt your team out of their normal thought patterns and help generate ideas without any assumed knowledge.

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6. Using 'What If' Scenarios to Challenge Norms

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🧠 Brainstorming with your team is a powerful way to solve problems.

Before your head into your brainstorming sessions, there’s a fantastic TED Talk that’s a must-watch. It delves into the creative genius behind ‘The Onion,’ renowned not only for its satirical humour but also as a powerhouse of innovative ideas. For over three decades, ‘The Onion’ has mastered the art of churning out consistently brilliant and out-of-the-box concepts. This talk, led by one of the creative minds from The Onion, sheds light on a crucial lesson: It’s easier to tone down wild, bold ideas than to spice up mediocre ones.

This presentation is a treasure trove of insights on improving team creativity, ensuring a balance between internal and external innovation, and creating an environment where every team member’s voice is heard and every idea gets the attention it deserves. It offers a behind-the-scenes look at the creative process of ‘America’s Finest News Source’ and how these strategies can be applied to your brainstorming sessions to make them more effective and inclusive.

So, if you’re looking to kickstart your brainstorming journey or enhance your existing process, this TED Talk is an excellent starting point. It’s not just informative but also an entertaining guide on how to foster a vibrant and productive creative environment in your team.

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Having a braindrought? We can make the ideas rain!

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